MACHINERY LINK

 
 

Machinery Link

 
 

OVERVIEW

Machinery Link Sharing is a platform designed to be the Airbnb of farm equipment by connecting owners and renters all across the country. 

When we first were approached by Crema to produce a commercial spot as well as a series of onboarding videos for Machinery Link, we had a lot of questions.  Despite being in the heart of the midwest, we had no idea the way in which farm equipment worked.  When a certain machine was required for a job, it may be only used for a few short weeks.  Unused equipment sitting dormant for the remaining months could then be rented to other farmers for a fraction of what equipment costs to purchase.  Machinery Link saw this as a huge opportunity.  They worked with Crema to create a platform to connect equipment owners and renters.

 

 

CREDITS

CLIENT: Machinery Link
AGENCY: Crema
PRODUCTION COMPANY: Summer House
DIRECTOR / DP: Nathan Eaton
PRODUCER: Austin Goldberg
LEAD EDIT: Nathan Eaton
VOICE TALENT: Jeff McNeal
POST PRODUCTION: Summer House
MUSIC: Primary Color Music

 
 
 
Projects, videoSummer House